The Meta Ads Platform is a medium for running ads on Facebook, Instagram, Messenger, and WhatsApp. Through this platform, you can run ads for any business or brand on Facebook, Instagram, Messenger, and WhatsApp.It allows you to select your target customers based on age, gender, location, interests, behavior, and specific audience targeting. By running ads, you can reach millions of users on Facebook and Instagram, helping to build brand value.Meta Ads enable customers to directly connect with your business. It provides better results at a lower cost compared to Google Ads. It also offers remarketing, allowing you to target users who have visited your website, viewed a product, or added items to the cart. Additionally, it facilitates lead generation through Messenger chat.